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Profile

I'm David Roa, a creative digital advisor. I help companies grow with technology: I build fast sites and platforms, make them visible on Google, streamline the processes that slow teams down, and apply AI where it actually saves time. I founded SOUL, a Colombian digital agency, and today I work with businesses that want a clear, outside perspective before they invest.

I work as a freelancer and have delivered more than 150 web projects for large agencies in Colombia, the United States, England, Canada and Spain. That experience across different markets is what I now put at the service of companies that want their website done right, on time and working.

Development

  • Astro
  • Vue
  • Laravel
  • WordPress
  • Elementor
  • PHP
  • TypeScript
  • MySQL
  • PostgreSQL

Ecommerce

  • Shopify
  • WooCommerce

Artificial intelligence

  • Claude Code
  • Gemini

Cloud and infrastructure

  • Google Cloud
  • AWS
  • Azure
  • Cloudflare
  • Vercel
  • GitHub
  • cPanel
  • LiteSpeed

Marketing and data

  • Google Analytics
  • Google Tag Manager
  • Google Search Console
  • Rank Math
  • Meta

Communication and productivity

  • Google Workspace
  • Microsoft
  • WhatsApp
  • Telegram